Jeff Luker Flies High With His Latest Campaign For Centurylink
CenturyLink’s sell for high-speed Internet isn’t just greater productivity, but increased levels of discovery–both of and by their users. Jeff Luker and his longtime collaborator, Russell Brownley, created TV spots for Arnold Worldwide with this missive in mind. They introduced viewers to one pogo stick enthusiast, Russ Kaus, who became Internet-famous filming impressive backyard stunts, and internet singing sensation Alessandra Cowan. In addition to the commercials, the nationwide campaign spans print media featuring photographs by Luker. The duo had the pleasure of working with Executive Creative Director David Register, producer Lauren Landry, Creative Director Matt McGowan, and Art Director Erika Leiva to get everything off the ground.